News Values

Proximity

Definition:-
It tells closeness of the occurrence and audience are attracted towards it.

Example:-
If an event is happened in Lahore then more people from Lahore will watch that news as compared to the people living in other cities.

 

Timeliness

Definition:-
The more recent the news is, the more important it is.

Example:-
If an event is happened recently and its news is published then it is of importance. Once the news becomes old, no one reads it.

 

Unusualness

Definition:-
Strange happenings, occurrences and unusual things make news important.

Example:-
If a dog bites a man then it’s not unusual. But if a man bites a dog, then it’s unusual and it will be given importance by the audience.

 

Famous Persons

Definition:-
Occurrences and happenings of famous people determine the importance of news.

Example:-
If a Nawaz sharif’s cat is lost, then it becomes news but it doesn’t become a news if some ordinary person’s cat is lost.

 

Famous Places

Definition:-
Occurrences and happenings of famous places also determine the importance of news.

Example:-
If one person is murdered in Lahore and one person in some village, then the person who is murdered in Lahore will be given importance and that will become a news.

 

Consequences

Definition:-
The consequences of something also matter in making news newsworthy.

Example:-
If 10% duty is increased on Mercedes and on the other hand 1Rs is added to the electricity unit, then the electricity unit news will be published and will be given importance because the consequences of electricity are worse than duty increase on Mercedes.

 

Inventions

Definition:-
Important inventions also determine the newsworthiness of news.

Example:-
If a new type of phone is introduced in a market, then its news will be newsworthy as compared to the ordinary mobile phones.

 

Conflicts

Definition:-
Controversies and conflicts are very attractive to people and they usually grab a lot of attention.

Example:-
If there is a fight between two big gangs or some conflicts between two political parties, then it becomes news and people are attracted towards it.

 

Magnitude

Definition:-
Magnitude is number of people and it also determines the importance of news.

Example:-
If there is a long march and there is a huge crowd then it will be important news as everyone will be interested in it.

 

Adventures

Definition:-
Occurrences and happenings of people’s adventures are one of the news values.

Example:-
If a person completes a trip of Europe on bicycle, then it becomes newsworthy.

 

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